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Hey I'm Melissa,

a Product designer,

who drives impact

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I see you 👀

Over the past nine years, I’ve worked mostly in lean, fast-moving startups, where design plays a key role in shaping both the product and the business. I’ve led research initiatives from the ground up, defining research strategies, running discovery, and turning insights into clear opportunities. 

Design Thinking
Research Strategy
Data & Insight

RECENT CASE STUDIES

Building thorful's first subscription service

+11,000

Subscribers in the first 6 weeks of launch. Beaten overall target for 26'.

+£100K

Incremental revenue

target, building by 3% each year. 

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Some of my selected work

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Designing an Industry first Ai Photo card feature

+2.4%

Retention uplift among our most loyal customers

500K

Swaps to date, with customers, and upload times now 1 second.

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